Improve your customer experience by adding interactive buttons to your Template Messages!

Template Messages are pre-approved transactional messages that allow you to initiate conversations with your customers, or continue a user-initiated conversation. By adding buttons to your Template Messages, you can create engaging, interactive, and simple messages that give your customers clear options to choose from.

Buttons allow you to better anticipate how your customers will respond to your messages, giving you the ability to simplify your flows.

Types of interactive buttons

There are two types of interactive buttons that you can add to your Template Messages.

Quick reply

Quick reply buttons allow you to create up to three buttons that customers can choose from to reply rapidly to your message. Each button can be up to 20 characters long.

When your customer selects their response, it will be received as a text-type message within conversations, exactly as it would if they had typed the response themselves.


Call to action

Call-to-action buttons allow you to create up to two buttons that customers can choose from that will direct them to either call a number or visit a web page. Each button can be up to 20 characters long, and each template can contain a maximum of one phone number and one website link.

If your customer selects the ‘call a number’ option, their device will automatically call that number. If they select the ‘visit a web page’ option, their device will automatically open that web page. Simple!


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