Boost your Diwali Sales with WhatsApp using WhatsTool Business
Who doesn't want to light up sales growth for their Business this Diwali season?
Diwali is one of India's most celebrated festivals. During this season the purchasing rate of any user increases by 10x.
Why to choose WhatsApp as a marketing platform to increase sales this Diwali?
WhatsApp boasts over 2 billion monthly active users worldwide. This vast user base presents a significant opportunity for businesses to reach a large and diverse audience through this platform, having an open rate of 98%.
WhatsTool Business is the Smartest WhatsApp Engagement Platform built on official WhatsApp Business API using which your business can:
Automated Messaging: Send automated messages and notifications to drive more sales.
Broadcasting: Broadcast offers & discounts to unlimited users in one go (to opted-in users)
Integration: Integrate with CRM and business tools.
Global Reach: Connect with customers worldwide.
Analytics & retargeting: Access data for insights and decision-making & Retarget users who are more likely to convert.
Customer Support: Provide automated responsive customer service using Chatbots.
Cost-Effective: Streamline operations and reduce costs.
Brand Recognition: Get verified Green Tick on WhatsApp
Tips to drive Sales Growth this Diwali:
1. Broadcast Promotional Offers & Discounts to Users:
- Broadcast list/ Broadcasts, segment your audience into broadcast lists, making it easy to send targeted messages to specific groups, ensuring that content is relevant to each segment & send messages to multiple users at once. It's a powerful feature for efficiently reaching a broad audience with important Diwali updates, offers, promotions, or notifications.
2. Create Compelling Content:
- Develop Diwali-themed content that resonates with your target audience. This can include special offers, discounts, festive greetings, and product showcases.
- Use high-quality images and videos to showcase your products or services in an appealing way.
3. Send Festive Greetings:
- With WhatsTool Business, send personalized Diwali greetings to your subscribers & new customers. This helps in building a rapport and sets a positive tone for your marketing campaign.
4. Plan Your Campaign:
- Create a content calendar outlining the messages and promotions you want to send throughout the Diwali season.
- Consider sending a series of messages, such as teaser messages, flash sales, and reminder messages about limited time offers.
5. Offer Exclusive Deals:
- Provide exclusive Diwali discounts or offers to your WhatsApp subscribers. Make sure these offers are time-bound to create a sense of urgency.
6. Use WhatsApp Status:
- Share updates and promotions on your WhatsApp Status. These temporary updates can grab attention and create a sense of immediacy.
7. Collaborate with Influencers:
- Partner with influencers who have a significant following on WhatsApp to promote your products or services. Influencers can help you reach a wider audience.
8. Run Contests and Giveaways:
- Organize Diwali-themed contests or giveaways that require participation through WhatsApp. This can help you engage with your audience and create excitement.
Strategies to use WhatsTool Business to boost your sales 10X:
- Broadcast Diwali Promotions, Offers & Discounts to Users:
WhatsTool broadcasting can boost sales by enabling businesses to send personalized, targeted messages to a wide audience simultaneously. This direct and real-time communication allows for immediate engagement with potential customers, making it easier to address inquiries, showcase products or services with rich media, and build and nurture customer relationships. By providing valuable content, promotions, and excellent customer support, WhatsApp broadcasting enhances brand visibility, customer loyalty, and ultimately leads to increased sales and conversions.
- Automate Notifications for Order Confirmation, Delivery Updates:
With WhatsTool Business's automated notifications can significantly boost sales by delivering timely, personalized, and relevant messages to customers. Through automation, businesses can send order confirmations, shipping updates, product recommendations, and abandoned cart reminders, creating a seamless and engaging customer experience. These automated notifications can also leverage customer data and behavior patterns to send tailored promotions, discounts, and cross-selling suggestions, driving higher conversion rates and increasing revenue. By leveraging WhatsApp's direct and trusted channel for communication, API automation fosters customer loyalty, reduces friction in the buying process, and ultimately leads to a more efficient and effective sales strategy.
- Send actionable messages with clickable buttons:
Sending actionable messages with clickable buttons can significantly boost sales on WhatsApp by increasing user engagement and simplifying the buying process. When customers receive messages with buttons that allow them to take immediate actions, such as "Buy Now," "Learn More," or "Add to Cart," it reduces friction in the sales journey. These buttons make it easy for customers to make purchasing decisions and interact with your products or services directly within the chat. This streamlined experience enhances convenience, encourages impulse buying, and drives higher conversion rates. Additionally, actionable messages can also be used for personalized recommendations, surveys, feedback collection, and other interactions that help tailor offerings to individual preferences, further optimizing sales efforts. Overall, clickable buttons in WhatsApp messages empower customers and create a more efficient and effective sales channel.
- Retarget users who you believe are potentials:
Retargeting users who are more likely to convert on WhatsApp can significantly boost sales by leveraging the existing interest of potential customers. By identifying users who have previously engaged with your brand or demonstrated high intent, you can send personalized messages that cater to their specific needs and preferences. Whether it's reminding them of abandoned carts, offering tailored product recommendations, or providing exclusive discounts, these targeted efforts make it easier for users to make purchasing decisions. Additionally, the real-time nature of WhatsTool Business allows for immediate customer support, addressing any doubts or questions and ultimately nurturing them towards a conversion. Overall, retargeting ensures that your marketing efforts are focused on the most promising leads, increasing the likelihood of sales and revenue growth.
- Integrate WhatsApp Chatbot to automate customer support:
Integrating a WhatsApp chatbot using WhatsTool Business to automate customer support can significantly boost sales by enhancing the overall customer experience. Chatbots provide instant responses to customer inquiries, ensuring quick and efficient support 24/7. This level of responsiveness not only fosters customer satisfaction but also reduces the likelihood of potential buyers abandoning their inquiries or transactions due to delays. Additionally, chatbots can guide customers through the sales process, recommend products or services, and even facilitate direct purchases, streamlining the buying journey and increasing conversion rates. By automating routine support tasks, businesses can allocate human agents to more complex issues, further improving the quality of customer interactions. Ultimately, a well-integrated WhatsApp chatbot not only improves customer satisfaction but also drives sales through seamless and efficient customer support.