# 6 Reasons Why your Business should Start using the WhatsApp API.
Published: 2022-06-15
Tags: #whatstoolapi, #whatstool, #whatsappapi, whatstool business, whatsapp cloud api, whatstool business api, multiple agents, whatsapp marketing, whatsapp api, whatstool business app, chatbots, crm tools
Tag URLs: #whatstoolapi (https://blog.whatstool.business/tag/whatstoolapi), #whatstool (https://blog.whatstool.business/tag/whatstool), #whatsappapi (https://blog.whatstool.business/tag/whatsappapi), whatstool business (https://blog.whatstool.business/tag/whatstool-business), whatsapp cloud api (https://blog.whatstool.business/tag/whatsapp-cloud-api), whatstool business api (https://blog.whatstool.business/tag/whatstool-business-api), multiple agents (https://blog.whatstool.business/tag/multiple-agents), whatsapp marketing (https://blog.whatstool.business/tag/whatsapp-marketing), whatsapp api (https://blog.whatstool.business/tag/whatsapp-api), whatstool business app (https://blog.whatstool.business/tag/whatstool-business-app), chatbots (https://blog.whatstool.business/tag/chatbots), crm tools (https://blog.whatstool.business/tag/crm-tools)
URL: https://blog.whatstool.business/6-reasons-why-your-business-should-start-using-the-whatsapp-api

![](https://prod.superblogcdn.com/site_cuid_cl42o8cru128221np38sipih76/images/frame-64-1655380609648-compressed.png)

​ **1\. ChatBot**

![](https://prod.superblogcdn.com/site_cuid_cl42o8cru128221np38sipih76/images/group-602-1655467786748-compressed.png)

Chatbots can be as simple as rudimentary programs that answer a simple query with a single-line response, or as sophisticated as digital assistants that learn and evolve to deliver increasing levels of personalization as they gather and process information.

[https://whatstool.in/business/signup](https://whatstool.in/business/signup)

### **7 Incredible Benefits of Chatbots for Companies and Customers**

- Facilitate Seamless Live Communication.
- Make Customer Service Available 24/7.
- Save Time and Money.
- Reduce People-to-People Interactions with Customers.
- Eliminate Tedious Time-Consuming Tasks.
- Offer a Smoother Customer Journey.
- Reduce Stress for Consumers.

## **2.  Automation**

![](https://prod.superblogcdn.com/site_cuid_cl42o8cru128221np38sipih76/images/automation-in-workplace-today-1-1655363362228-compressed.jpg)

The dictionary defines automation as **the technique of making a process, or a system operate automatically**. We define automation as "the creation and application of technology to monitor and control the production and delivery of products and services.” [https://whatstool.in/](https://whatstool.in/)

### **Benefits of Automation**

- Lower operating costs.
- Improved worker safety
- Reduced factory lead times.
- Ability to be more competitive.
- Increased production output.
- Consistent and improved part production and quality.


## **3\. Remarketing**

![](https://prod.superblogcdn.com/site_cuid_cl42o8cru128221np38sipih76/images/1200x550remarketing-1655363446307-compressed.jpg)

Marketing refers to **activities a company undertakes to promote the buying or selling of a product or service**. Marketing includes advertising, selling, and delivering products to consumers or other businesses.

- Remarketing is a cost-effective technique.
- Remarketing helps you to stay connected with your audience.
- It provides Higher ROI (Return on Investment)
- Remarketing helps to improve ad relevancy.
- It provides you with a specific target audience.
- It helps the customer to recall the brand.

## 4\. Multi-Agent WhatsApp

WhatsApp multi-agent or WhatsApp multiple agents is **the use of WhatsApp Business API in a way that allows multiple agents to use a single WhatsApp number**. WhatsApp Business by default does not allow this. You can only use one WhatsApp on one phone and up to four linked devices.

- Assign tickets.
- Track conversations.
- Easy to collaborate with the team.
- Automate replies.

- Fast, Effective and Productive.


## 5.  Quick Replies

![](https://prod.superblogcdn.com/site_cuid_cl42o8cru128221np38sipih76/images/quick-reply-1655373928379-compressed.webp)

Quick Replies is **a smart doorbell feature that lets your Ring Video Doorbell play preset responses and take messages from visitors when you're too busy to answer**. Think of it as an answering machine for your door.

Using quick replies makes your life easier in multiple ways:

- They improve your response time.

- They save your customer service team time.
- They make it easier to keep a steady tone of voice as a team.

## 6\. Canned Responses

![](https://prod.superblogcdn.com/site_cuid_cl42o8cru128221np38sipih76/images/screen-shot-2019-01-29-at-12-1655374044721-compressed.png)

Canned responses are **pre-written replies for frequent live chat queries or conversation scenarios**. Typically, these messages are saved on the live chat platform and triggered using shortcuts, like this: For example, say your website visitors ask questions about pricing all the time.

- Allow you to reply quickly and boost the conversion rate. Most importantly, canned responses allow a service agent to respond in no time.

- Saving customers' and agents' time.
- Say NO to typos.
- Making personalized efforts.
- Managing multiple customers.


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